Privacy Policy

1. General Information

Welcome to Easy Basic Creations ("we," "us," "our," or the "Company"). We operate the website easybasiccreations.com (the "Site"), where we sell strollers and related baby products.

This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our Site, make a purchase, create an account, sign up for our emails, or otherwise interact with us. By using our Site, you agree to the practices described in this Privacy Policy.

If you do not agree with this Privacy Policy, please do not use our Site.

2. Business / Data Controller Information

Easy Basic Creations is the data controller responsible for your personal information collected through this Site.

  • Business Name: Easy Basic Creations
  • Website: easybasiccreations.com
  • Address: 11752 SW 237th St, Homestead, FL 33032
  • Email: support@easybasiccreations.com
  • Phone: (386) 473-5268

3. Information We Collect

We collect information in a few different ways, depending on how you interact with us:

Information you give us directly:

  • Name, email address, phone number
  • Shipping and billing address
  • Payment information (processed securely by our payment providers — we do not store full card numbers)
  • Account login details, if you create a customer account
  • Order history and purchase preferences (for example, stroller model, color, or accessory selections)
  • Messages you send us through contact forms, email, live chat, or social media
  • Reviews, feedback, or survey responses you choose to submit

Information collected automatically:

  • IP address, browser type, device type, and operating system
  • Pages visited, time spent on the Site, links clicked, and referring website
  • Approximate location (based on IP address)
  • Cookie and tracking data (see Section 6 below)

Information from third parties:

  • Data from payment processors confirming a transaction was completed
  • Data from shipping carriers confirming delivery status
  • Data from marketing or analytics platforms you've interacted with (such as clicking an ad that brought you to our Site)

4. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your stroller orders, including payment, shipping, and customer service
  • Communicate with you about your order, account, or inquiries
  • Send you marketing emails or promotions, where you have opted in (you can unsubscribe anytime)
  • Improve our Site, products, and customer experience
  • Detect and prevent fraud, abuse, or security issues
  • Comply with legal obligations, such as tax and accounting requirements
  • Personalize your shopping experience, such as showing relevant products or offers

We do not sell your personal information for money. Where "sharing" or "sale" is defined broadly under certain state privacy laws (such as for interest-based advertising), we describe this in Section 12 and provide opt-out options.

5. Shopify Hosting and Platform Services

Our Site is hosted on the Shopify platform, provided by Shopify Inc. Shopify provides the technology that allows us to sell our products, process payments, and manage orders securely.

When you interact with our Site, certain information is processed by Shopify, including order details, browsing behavior, and technical data needed to operate the store. Shopify may also use aggregated or anonymized data to improve its own services. You can learn more about how Shopify handles data in Shopify's own privacy policy, available on their website.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies (such as pixels and local storage) to:

  • Keep items in your shopping cart
  • Remember your preferences and login status
  • Understand how visitors use our Site
  • Measure the performance of our marketing campaigns
  • Show you relevant ads on other websites (retargeting)

You can control or disable cookies through your browser settings. Please note that disabling cookies may affect certain features of the Site, such as your ability to check out smoothly.

Where required by law, we will present a cookie consent banner allowing you to accept or manage cookie preferences before non-essential cookies are activated.

7. Shopify Apps and Third-Party Integrations

To operate our store effectively, we may use third-party Shopify apps for functions such as:

  • Product reviews and ratings
  • Upsells, discounts, and loyalty programs
  • Email marketing and SMS notifications
  • Inventory and order management
  • Live chat and customer support

These apps may collect or process limited personal information (such as your email, order details, or browsing activity) strictly to perform their function. We only work with reputable app providers and require that they handle your data responsibly and in line with applicable privacy laws.

8. Payment Providers

We use secure, third-party payment processors to handle transactions on our Site (which may include providers such as Shopify Payments, PayPal, Stripe, or major credit/debit card networks, depending on your checkout options).

When you make a purchase, your payment details are transmitted directly and securely to the relevant payment provider. We do not store your full credit card number or sensitive payment credentials on our servers. Payment providers may use your information to process the transaction, prevent fraud, and comply with financial regulations, in accordance with their own privacy policies.

9. Shipping and Fulfillment Providers

To deliver your stroller order, we share necessary information — such as your name, shipping address, and phone number — with our shipping and fulfillment partners (which may include carriers like USPS, UPS, FedEx, or third-party fulfillment centers).

This information is used solely to process, pack, and deliver your order, provide tracking updates, and resolve any shipping issues.

10. Customer Accounts

If you create an account on our Site, we store your account information (such as name, email, saved addresses, and order history) to make future shopping easier. You can update, edit, or request deletion of your account information at any time by contacting us at support@easybasiccreations.com.

11. Contact Forms, Email, and Customer Communication

When you contact us through a form, email, live chat, or phone, we collect the information you provide (such as your name, email, and message content) to respond to your inquiry, resolve issues, or provide support.

If you sign up for our newsletter or promotional emails, we will use your email address to send you updates, offers, and stroller product news. You may unsubscribe at any time using the link at the bottom of any marketing email or by contacting us directly.

12. Analytics and Marketing Tools

We may use third-party analytics and advertising tools — such as Google Analytics, Meta (Facebook/Instagram) Pixel, or similar platforms — to help us understand how customers use our Site and to measure the effectiveness of our marketing.

These tools may use cookies or similar technologies to collect information about your browsing behavior across our Site and other websites, which may be used to show you relevant ads. You can opt out of interest-based advertising through tools such as your browser settings, device settings, or industry opt-out platforms (for example, the Digital Advertising Alliance's opt-out page).

13. Social Media Links and Integrations

Our Site may include links to our social media pages (such as Facebook, Instagram, Pinterest, or TikTok) or embedded social media content. If you interact with these features, the relevant social media platform may collect information about you according to its own privacy policy. We encourage you to review the privacy practices of any social media platform you use.

14. Data Sharing and Disclosure

We share personal information only as needed to run our business, including with:

  • Service providers who help us operate the Site (hosting, payment processing, shipping, email marketing, analytics, customer support tools)
  • Legal or regulatory authorities, when required by law, subpoena, or legal process
  • Successor entities, in the event of a business transfer, merger, or acquisition
  • Marketing or advertising partners, where you have consented or where permitted under applicable law

We do not sell your personal information to third parties for their own independent marketing purposes.

15. Consumer Rights (Including California Privacy Rights)

Depending on your state of residence, you may have certain rights regarding your personal information, including the right to:

  • Know what personal information we collect, use, and share
  • Access a copy of the personal information we hold about you
  • Correct inaccurate personal information
  • Delete your personal information, subject to certain legal exceptions
  • Opt out of the "sale" or "sharing" of personal information for targeted advertising purposes
  • Not be discriminated against for exercising your privacy rights

California Residents (CCPA/CPRA): If you are a California resident, you have the rights described above under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). To exercise any of these rights, please contact us at support@easybasiccreations.com. We will verify your request and respond within the timeframe required by law.

Residents of other states with applicable privacy laws may have similar rights. We honor all valid requests in accordance with the laws that apply to you.

16. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to process orders, comply with legal and tax obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we securely delete or anonymize it.

17. Data Security

We take reasonable administrative, technical, and physical measures to protect your personal information from unauthorized access, loss, misuse, or alteration. This includes working with reputable, secure platforms such as Shopify and trusted payment processors. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

18. Children's Privacy

Our Site and products are intended for use by adults. We do not knowingly collect personal information from children under the age of 13 (or the applicable age of consent in your jurisdiction). If we become aware that we have collected personal information from a child without parental consent, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us at support@easybasiccreations.com.

19. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out to us:

Business Name: Easy Basic Creations

Website: easybasiccreations.com

 Address: 11752 SW 237th St, Homestead, FL 33032

 Email: support@easybasiccreations.com

Phone: (386) 473-5268

Business Hours: Saturday – Sunday: Closed

Monday – Friday: 10 AM – 5 PM